What are labels and how to use them?
Labels are a way to further categories and sort different cohorts of advocates, this can be used for reporting purposes or for more selected task / notification distribution.
An advocate can only be a member of a single group however they can be apart of multiple labels.
Types of labels:
Group labels
This label type is an easy way to group multiple cohorts of groups/tiers, either for task distribution or for reporting.
Example use case
Programme with 4 different groups due to language, one could group all 4 together using labels so reporting on performance can be done with ease.
Dynamic labels
This label type allows brands to dynamically separate advocates based on a range of parameters:
- Generated Revenue
- Social Post Reactions & Comments
- Points
- Location (country and city)
Example use case
Brand has a single global member programme, one could use the location label to direct certain tasks to specific countries.
How to start using labels?
- To set up and start using labels navigate to Members > Labels
- Simply hit create and start building your dynamic or group label
- Once you hit save you'll get an estimation of total advocates in the label and they're ready to use.
- Note the duel app might require a refresh for the labels to show in the dashboard or task builder